STOCKED

Project description

The booklet needed to explain their system clearly. Stocked’s “blocks” — gourmet, pre-cooked meals delivered frozen and ready to heat — offer flexibility, but required simple, engaging guidance to help customers get the most from them.

We developed an infographic-led approach, combining illustrated recipes, visual prompts, and structured layouts to show how meals could be mixed, matched, and adapted in different ways.

The result is a piece of knowledge design that turns product understanding into something visual and intuitive — helping customers quickly grasp the concept and feel confident using it from the outset.

Client:

STOCKED

Type:

Knowledge & Information Design